First she stripped down to her pants for GQ, then she started wearing exotic animals skins all over the place and now her much-anticipated new single is a bit of a joke. MyDaily's Celebrity Writer Ellen Stewart on why she's fallen out of love with Beyonce...
Hello, my name's Ellen and I'm a recovering Beyoholic. It's been two months since I last squealed with delight over anything Beyonce related and I'm feeling pretty crappy about it. My love affair with Bey began way back when (aka 1998) with a little Destiny's Child track called No, No, No. Since then B's had her ups and downs but I've always been there cheering from the sidelines... Until now.
On Sunday night I waited with bated breath for Beyonce's first new single in TWO years hit the Internet, but soon after pressing play I found myself asking, "Is this some kinda joke?" Genuinely, what happened to the "all the women who are independent"? Where was all the "who run the world, girls"? Beyonce, the ULTIMATE image of female empowerment was suddenly singing, “I know when you were little girls you dreamt of being in my world. Don’t forget it. Respect that. Bow down bitches.”
Hey Bey, who the hell are you talking to? Me? Your loyal and devoted fan. Yeah I wanted to be in your Say My Name, Bills Bills Bills and not to mention Single Ladies world but hey, if you'd rather I just knelt at your feet while you call me a bitch I'm not really down with that.
Ever since she stripped down to her knickers for GQ magazine, Beyonce's been in my bad books, but I thought it was a blip. A blip that would be dealt with by the release of her new hands-in-the-air-singing-into-a-hairbrush single, but no.
Who is this new Beyonce? This 'yeah I'm a massive success and now all you little people can get stuffed' Beyonce. Whoever she is, I'm not sure I like her. Bring back cowboy hat Bey... NOW.
Cowboy hat Beyonce was a highpoint, along with Austin Powers Beyonce, Irreplaceable Beyonce and, of course, mum to baby Blue Beyonce. New Beyonce is a stranger and bares no relation to the girl who said she was too hot for boys, that threw her pager out the window and wouldn’t go out with someone who couldn’t pay their own bills.
Here have a listen and try and tell me you don't agree...
Kelly Rowland, Beyonce, LeToya Luckett and LaTavia Robertson at the Shine Auditorium in Los Angeles.
Beyonce rocked a camouflage dress at a live performance at HMV.
On stage at Party in the Park.
Destiny's Child hit the Grammy Awards in all white.
Destiny's Child wear matching yellow outfits.
Beyonce performed at the VH1 Vogue Fashion Awards.
Destiny's Child wear denim, crop tops and rhinestones.
The singer opted for sheer and sparkly at the Grammy Awards.
Doing her best Foxxy Cleopatra impression in a glittering gold dress.
Looking lovely in a full length floral dress at the VH1 Divas Duets.
She rocked the LBD for the Entertainment Industry Foundation Party.
Perhaps not her finest fashion moment. Beyonce at the NBC Today Show Summer concert series.
She dazzled the crowds at the 2003 MTV Video Music Awards.
She dressed down in UGGs to announce the pre-game activities for the Super Bowl.
Beyonce launching her Tommy Hilfiger fragrance.
Reunited with Michelle Williams and Kelly Rowland at the 2004 Jingle Bell Ball.
Beyonce got glammed up for the opening of Jay-Z's 40/40 Club in Atlantic City.
Beyonce backstage at the MTV's Total Request Live.
Who else could look this good in a nude mini dress? Another backstage pose after her appearance on MTV's TRL.
Beyonce rocked canary yellow at a chaity event.
Anothe glam look for the opening of Jay-Z's 40/40 Club, this time in Las Vegas.
One of the singers finest red carpet moments. She stepped out in an Armani gown at the Metropolitan Museum of Art Costume Institute Gala.
Beyonce topped the best dressed lists at the Golden Globe Awards in an Elie Daab gown teamed with a dazzling diamond necklace by Lorraine Schwartz.
Beyonce looked white hot at the launch of the Lorraine Schwartz's 2BHAPPY jewellery collection.
The singer announced her pregnancy at the 2011 MTV video Music Awards. She looked stunning in this asymmetrical Lanvin gown.
Beyonce at the launch of her Pulse fragrance.
Beyonce at the Pulse fragrance launch.
Pregnant Beyonce wore a black maxi when hosting the screening of Live at Roseland.
Beyonce attends the Costume Institute Benefit at The Metropolitan Museum of Art.