There's already a Girls-inspired nail polish and let's face it, it was only a matter of time before the ad campaigns started rolling in. So, it's not really surprising to hear that Allison Williams aka Marnie, has been signed by Simple to be the face of the skincare brand.
Williams has already shot a TV campaign which launched in the US last year, but there's no word yet on when we'll be seeing the Girls actress on billboards over here.
She has dished the dirt on her skincare concerns, though. “When I fly, halfway through the flight, I like to give myself a face wash. I just sit there and turn toward the window and use a wipe", she said. "Otherwise, it’s affected by stress, make-up artists, weather, pollution. The great thing about Simple products is that they protect you against those things – you can wipe it all off at the end of the day".
Allison is a fan of the 5-second cleanse, then? Sounds like our kind of girl.
Here's a round-up of spring's best beauty buys:
Aerin Garden Colour Collection
Inspired by a garden in bloom, <a href="http://www.aerin.com/"target="_hplink">Aerin</a> Lauder has created one of the prettiest makeup collections of the season. These have to be two of the best-looking palettes, ever. The collection is available in February from £24 - £45, at <a href="http://www.harrods.com/"target="_hplink">Harrods</a>, <a href="http://www.selfridges.com/"target="_hplink">Selfridges</a> and for the first time, in selected <a href="http://www.johnlewis.com/"target="_hplink">John Lewis</a> stores nationwide.
B. is an affordable skincare and makeup brand which will launch nationwide in February. There are two phases of the skincare collection, one for women in their 20s and 30s and another for women who are 40 +. Each features moisturisers, eye creams, night serums and cleansers, plus there's a complete makeup collection with four different foundations and 10 eye products. £4.99 - £15.99, available at <a href="http://www.superdrug.com/"target="_hplink">Superdrug</a> from February.
Bobbi Brown Bright, Sparkle & Glow
The latest from Bobbi Brown promises an "instant lift", but aside from the brand's Extra Soothing Balm, there are no miracle skincare treatments involved. Instead, this pastel cheek palette and the shimmering lip gloss will provide all the glow you need. £15 - £40. available now from <a href="http://www.bobbibrown.co.uk/"target="_hplink">Bobbi Brown</a>
Burberry Spring/Summer 2013
Burberry's latest collection is jam-packed with new lip and cheek colours, plus a brilliant brand new concealer, which comes in eight different shades. Handy. Look out for the limited edition Lip Glow in Pink Sweet Pea. £18.50 - £29, available now at <a href="http://www.johnlewis.com/Burberry+Beauty/Brand.aspx"target="_hplink">John Lewis</a>
Nip + Fab CC Cream
Following the rise of the BB cream, skincare brand Nip + Fab is launching the next big thing. Introducing the complexion corrector or CC cream. So what does it do? In a nutshell, it's an all-over concealer, with SPF 30 and light-reflecting pigments. The best thing is it's lightweight and only a tiny amount is needed to cover the face. It also comes in a handbag-friendly size. £14.95, available now at <a href="http://www.boots.com/"target="_hplink">Boots</a>
Tigi Hair Reborn
If you're hair is feeling lacklustre after a heavy party season, Tigi's latest collection might help to do the trick. From the oil-infused Texturising Souffle to the Rebuilding Wax, these products have been made to care for damaged hair. £17.95 each, from <a href="http://www.tigihaircare.com/"target="_hplink">Tigi Hair Care</a>
Les Printemps Precieux De Chanel
The star of Chanel's Spring collection is this highlighting face palette. As well as the iconic double Cs, it is embossed with roses, lipsticks and glosses. Too beautiful to use? Almost. Poudre Signe de Chanel, £46, available now from <a href="http://www.chanel.com/en_GB/fragrance-beauty/Makeup-95547"target="_hplink">Chanel</a>
Dior Cherie Bow
The pink, grey and black in this collection makes it one of the easiest to wear this Spring. There are three new nail shades (the Gris Trianon is our favourite), four lip colours plus six delicate palettes to choose from. £18 - £59, available now at <a href="http://www.selfridges.com/"target="_hplink">Selfridges</a>
Dolce & Gabbana Matte Liquid Foundation and Concealer
What better excuse is there to buy a new foundation, than a new launch from Dolce & Gabbana? Its formula is creamy but light and most importantly, it hides any signs of blemishes without caking the skin. There are 15 shades to choose from, plus six concealers to match. The foundation is £39, the concealer £25, available from February at <a href="http://www.harrods.com/"target="_hplink">Harrods</a>
Nourish Radiance Body Butter
Tonka beans + shea butter + aloe vera = the ultimate treat for the skin. Luckily, Nourish Skincare has put these ingredients together in a jar to create the Radiance Body Butter and even better news, it's made from 85% organic ingredients. £15.95 available at <a href="http://www.nourishskinrange.com/"target="_hplink">Nourishskinrange.com</a>
Mac Archie's Girls
Each spring, Mac brings out a limited edition collection that always catches the eye. (Remember last year's Wonder Woman range?) This March, the brand is launching more super cute, colour-popping makeup, inspired by the comic book series, Archie's Girls. The lipsticks, liners, pigments, powders and nail lacquers have all been given the Betty and Veronica treatment. The result? They're the handbag must-haves this season. £11 - £38.50, available from March at <a href="http://www.maccosmetics.co.uk/"target="_hplink">Mac Cosmetics</a>
Nars Colour Collection
If there is one new collection to help us beat the winter blues, it has got to be this from Nars. Eyeshadow in parakeet green and a 24 karat gold pencil? Yes please. £14 - £25, available now from <a href="http://www.narscosmetics.co.uk/"target="_hplink">Nars</a>
Topshop Makeup Edit
Topshop makeup artist Hannah Murray has gone back to basics for the brand's Spring/Summer collection. The Face Quad (aptly named Kick Start) is brilliant for practising this season's sculpting trend and although the packaging is plain, there are plenty of bright colours to try. £7 - £18, available from <a href="http://www.topshop.com/webapp/wcs/stores/servlet/TopCategoriesDisplay?storeId=12556&catalogId=33057&geoip=home"target="_hplink">Topshop</a>
This spring, Illamasqua is encouraging us to celebrate our imperfections and with that, comes a brand new collection which includes, amongst other things, a GREEN lip gloss. Our favourite new addition? The speckled nail polishes. £14 - £28.50, available from 31 January at <a href="http://www.illamasqua.com/"target="_hplink">Illamasqua</a>