Romeo Beckham Is The New Face Of Burberry

Posted: 17/12/12 | Updated: 18/12/12

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Who? Romeo Beckham, aka Victoria and David's middle child.

What? Victoria's 10-year-old son has been hand-picked by Burberry's top creative bod, Christopher Bailey, to star in the brand's spring summer 2013 campaign. The advert was shot by none other than Mario Testino, and Romeo joins models Charlie France and Edie Campbell in the ad. When he turned up at the Viva Forever press night looking super-suave in a black Burberry coat, little did we know he'd already wrapped the shoot.

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In a statement released on 17 December, Burberry said: "We are excited to reveal news of the Burberry Spring Summer 2013 campaign cast, featuring Romeo Beckham and Cara Delevingne, Edie Campbell, Charlotte Wiggins, Alex Dunstan, Charlie France and Max Rendell."

Where? Burberry Spring Summer 2013 Campaign.

romeo

Verdict? Romeo has always been the most style-conscious of the Beckham children (so far), so it's hardly surprising he's following mum Victoria and dad David into the fashion world. And, we've got to admit it, he looks pretty darn cute, doesn't he?

See the video here:


See pics of the Viva Forever launch:

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  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Geri Halliwell attends the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Geri Halliwell attends the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • BRITAIN-ENTERTAINMENT-THEATRE-MUSIC-SPICE GIRLS

    Members of the British pop girl group Spice Girls (From L-R) Melanie Chisholm, Emma Bunton, Geri Halliwell and Melanie Brown pose for pictures on the red carpet as they arrive for the premiere of the Spice Girls musical 'Viva Forever' in central London on December 11, 2012. Viva Forever is produced by Judy Craymer, written by Jennifer Saunders and features the music of the Spice Girls. AFP PHOTO/Leon Neal (Photo credit should read LEON NEAL/AFP/Getty Images)

  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Geri Halliwell attends the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Melanie Brown, Geri Halliwell, Emma Bunton and Melanie Chisholm attend the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Melanie Chisholm, Emma Bunton, Geri Halliwell and Melanie Brown attend the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • Viva Forever - Press Night Arrivals

    LONDON, UNITED KINGDOM - DECEMBER 11: Geri Halliwell attends the press night of 'Viva Forever', a musical based on the music of The Spice Girls at Piccadilly Theatre on December 11, 2012 in London, England. (Photo by Stuart Wilson/Getty Images)

  • BRITAIN-ENTERTAINMENT-THEATRE-MUSIC-SPICE GIRLS

    Members of the British pop girl group Spice Girls (From L-R) Melanie Brown, Geri Halliwell, Emma Bunton and Melanie Chisholm pose for pictures on the red carpet as they arrive for the premiere of the Spice Girls musical 'Viva Forever' in central London on December 11, 2012. Viva Forever is produced by Judy Craymer, written by Jennifer Saunders and features the music of the Spice Girls. AFP PHOTO/Leon Neal (Photo credit should read LEON NEAL/AFP/Getty Images)

  • Viva Forever Press Night - London

    Geri Halliwell (aka Ginger Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Geri Halliwell (aka Ginger Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Geri Halliwell (aka Ginger Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Mel B's husband Stephen Belafonte with children (L-R) Madison, Angel and Phoenix Chi arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Emma Bunton (aka Baby Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Emma Bunton (aka Baby Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Mel B's husband Stephen Belafonte with children (L-R) Madison, Angel and Phoenix Chi arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Mel B's husband Stephen Belafonte with children (L-R) Madison, Angel and Phoenix Chi arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Ruby Wax and daughter Marina arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Carly Lawson and Lesley Lawson (Twiggy) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Victoria Beckham (aka Posh Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    David and Victoria Beckham with their children (L-R) Romeo, Cruz and Brooklyn arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Carly Lawson and Lesley Lawson (Twiggy) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Victoria Beckham (aka Posh Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Victoria Beckham (aka Posh Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Victoria Beckham (aka Posh Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (Mel C aka Sporty Spice), Emma Bunton (aka Baby Spice), Geri Halliwell (aka Ginger Spice) and Melanie Brown (aka Scary Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    David and Victoria Beckham with their children (L-R) Romeo, Cruz and Brooklyn arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Hairdresser to the stars James Brown, Anais Gallagher and Meg Matthews arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    David and Victoria Beckham with their children (L-R) Romeo, Cruz and Brooklyn arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Producer Judy Craymer arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Producer Judy Craymer arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Gloria Hunniford and husband Stephen Way arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Hairdresser to the stars James Brown, Anais Gallagher and Meg Matthews arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Emma Bunton's Mother, Husband and Son (Pauline, Jade Jones and Beau Lee arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Gloria Hunniford and husband Stephen Way arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Producer Judy Craymer arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Melanie Chisholm (aka Mel C/ Sporty Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Geri Halliwell (aka Ginger Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Emma Bunton (aka Baby Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.

  • Viva Forever Press Night - London

    Geri Halliwell (aka Ginger Spice) arriving for the press night of Viva Forever at the Piccadilly Theatre, Denman Street, London.


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bradjohn9
74 Fans
03:14 PM on 12/18/2012
Nothing special, its the name that got him the job, sad they've all that money and he looks like he's starving.
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HUFFPOST SUPER USER
Barbara Longstaff
106 Fans
03:02 PM on 12/18/2012
What that woman will do to push her kids, now I suppose we will have to put up with them as well as the parents. Maybe they need the money times must be getting hard. He is not exactly a pretty kid but then look at the parents they are hardly Robert Taylor or Grace Kelly. Let the kid enjoy his childhood it goes so quick.
Permalink  |
eggnchips
32 Fans
04:13 PM on 12/18/2012
You are SO correct. Unfortunately I doubt he will ever know what a real childhood is
Permalink  |
valsmile
0 Fans
02:20 PM on 12/18/2012
Yeah like they really need the money ?
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rungless
4 Fans
02:06 PM on 12/18/2012
possibly a pushy mum? lol
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HUFFPOST SUPER USER
TheOriginalThatOne
24 Fans
04:10 PM on 12/18/2012
What on Earth is LOL about being rude about someone who cannot respond. It is not very intelligent, and typical of the cowardice of a bully. Maybe "lol" applies to you: Lamentable Ordinary Loser?
Permalink  |
kwb948
14 Fans
02:00 PM on 12/18/2012
Allow the lad enjoy his life whilst he can, as soon as possible, Posh will advertise him as a prospective suitor in the columns of the Tattler, Country Life and Pig Breeders Weekly, as soon as he stops raking in magazine fees, what manual skill will he have?
Permalink  |
swanny944
35 Fans
01:46 PM on 12/18/2012
he,s a nice child but lets be honest if he wasn,t beckhams son he wouldn,t have got the job !! there are plenty of kids out there who have gt eal model/cute looks
Permalink  |
HUFFPOST SUPER USER
TheOriginalThatOne
24 Fans
03:34 PM on 12/18/2012
So you think he should arrange to cease being David and Victoria's son before he does anything with his life? How would he do that?
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gormar
16 Fans
01:07 PM on 12/18/2012
Oh, .... and I nearly forgot the following :-

The former Spice Girl said she kept husband football star David Beckham "in mind" when designing a new special edition of Range Rover's off-road Evoque in Beijing on Sunday.

What an amazing family.!!!!!!
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HUFFPOST SUPER USER
TheOriginalThatOne
24 Fans
03:52 PM on 12/18/2012
Strangely enough people like the Beckhams are in the core of the target market for the Range Rover Evoque. Knowing what Victoria wanted herself whilst thinking through the brief was the inevitable bit. Then she needed to think of the male section of that core target market...

It's a refreshing change to hear a celebrity wife state that her husband was central to her thoughts. The only person central to the thoughts of most celebrities, male or female, is themselves.

Personally, and as an old petrol head, I don't go for any use of any vehicle as a fashion statement, but Range Rover are getting great sales from the Evoque, keeping thousands of people in work in their own factories and in their suppliers' work forces, so it's churlish to be critical. I drive a classic V8 Jaguar which is an absolute hoot, but keeps very few people in employment, so who holds the moral high ground: the vapid celebrities flitting from vehicle to vehicle, or the old nuts like me with our nine year old reminders of our misspent youth?
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gormar
16 Fans
01:01 PM on 12/18/2012
I am surprised she hasn't gone the whole hog and arranged for her son to wear clothes that she has put her name to. Oh, didn't you realise, she is also a "designer" as well as a shocking singer and possibly author, etc. etc. etc.
Permalink  |
HUFFPOST SUPER USER
TheOriginalThatOne
24 Fans
04:02 PM on 12/18/2012
You may not like reading this as much as I am enjoying writing it. Victoria is a truly successful fashion guru. She has the honesty to admit that she doesn't have the technical savvy to be a complete fashion designer. She doesn't call herself a fashion designer; only tabloid hacks and ignorami on comments pages do that. But Victoria does provide the technicians with very detailled briefs, sits in on the design process, and guides and selects the final work.

I hope you are as successful in your career as Victoria is in hers. Otherwise you might get jealous and you would hate to do that, wouldn't you? Victoria's clients nearly all own several of her pieces and will continue buying more. Her clothes also have an important characteristic that most other designers arrogantly ignore: they look good on "less than perfect" ladies.
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gormar
16 Fans
04:27 PM on 12/18/2012
Well, thank you. I haven't had such a good laugh in ages. You must be privy to a lot of the confidential and personal business of that family to be able to give all those FACTS. You have been taken in by all the propaganda, that is fairly obvious. You have got your FACTS wrong, I believe, .... especially where you say "I am enjoying writing it". Presumably, you typed it!!!!
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emmajd1
34 Fans
12:50 PM on 12/18/2012
No offence to the Beckhams but he isnt exactly a cute kid.
Its an example of how your name/status gets you further in life than hard work.
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HUFFPOST SUPER USER
TheOriginalThatOne
24 Fans
04:06 PM on 12/18/2012
If you mean no offence why did you make an offensive remark about a child? Pick on people who can answer back, bullly.
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Junior Knuckles
6 Fans
 
12:34 PM on 12/18/2012
The vanity of the family is quite astonishing & the lengths they have gone to cover up for her dreadful singing and his childlike voice...! Whoa!
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fbutterill
8 Fans
11:48 AM on 12/18/2012
The other 2 look just as bad.
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suncitychris
9 Fans
 
12:43 PM on 12/18/2012
Because you must be so good looking what are you a modle for ?
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bradjohn9
74 Fans
03:17 PM on 12/18/2012
He's right, most models are really rough close up.
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fbutterill
8 Fans
02:22 PM on 01/07/2013
hemorrhoids cream .
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njc4000
5 Fans
11:23 AM on 12/18/2012
He's a nice looking Boy and surprisingly..he can SMILE! Well done,Romeo. :)
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aharpham07
9 Fans
11:22 AM on 12/18/2012
may be working in a chicken packing factory on £6.19 would be a better job.
makes me want to vomit
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