Hot or not: Models dance around to Pitbull in quirky new Lanvin advert

We're not really sure what to make of the new Autumn/Winter 2011 ad campaign from Lanvin. You'll have to watch it for yourselves below to see what we mean...

Starring supers Karen Elson and Raquel Zimmermann - as well as a pair of dashing male models - the video is shot by famed photographer Steven Meisel, and sees the models getting their grove on. To Pitbull, no less.

Now, we're used to seeing supermodels strutting their stuff down the runway, or striking a pose to a backdrop of moody music, but full on choreographed dance sequences? That's new.

From the (standardly) gorgeous garments, to the utterly awkward dancing and hilarious choice of backing track, it's all completely bizarre, yet somehow, miraculously, works. Keep watching to the end to see Alber Elbaz himself make an appearance...

We've made up our mind. We love it.

Click on our gallery below to see show highlights from the Lanvin Autumn/Winter 2011 collection:


Passion for fashion? Follow us on Twitter and become our fan on Facebook